Quick podcast in the existing screens in this definition: “A podcast is a digital media file, or a series of such files, distributed via the Internet using syndication feeds for playback on portable players and personal computers. A Certain Kind podcast webcast which, like the ‘Radio’ could mean that the content itself or the method that is unionized, it is also called podcasting. The host or author of a podcast is often called a podcaster. The term “podcast” is a portmanteau of the name of the portable music player from Apple, iPod and broadcasting [1], a “pod” refers to the iPod, and “threw” the idea of broadcasting ” . In short, podcasts are a way to regularly publish audio and / or video files on the Internet. People can use iTunes (the software the most popular podcasting) to subscribe to your podcast and automatically download them to their iPod. You can add audio / video for your podcast using a special podcasting software and iTunes automatically copies the new files on your iPod for you, keep a copy of podcasts to date. In the bulletin this week, I’ll show you how we put our first podcast. I’ll show you what we do and I will give some reasons why you should consider creating a podcast for your business. Example podcast If you have an iPod and open iTunes and click the Advanced menu. Select “Subscribe to Podcast …” Options and copy the URL below: http://www. interspire. com / email_marketing_podcast / podcasts. xmlThis is the URL of our new podcast marketing e-mail that I’ll talk to you in this newsletter. If you subscribe to the podcast in iTunes is: “Our podcast is all about email marketing and includes 6 tracks totaling 30 minutes. You can subscribe to podcasts, download to your iPod and listen in the car or when you exercise, you can with all the podcasts. I presented our podcast on iTunes (Australia), so it will appear in the Business -> Management and Marketing category in a few days. Enough about our podcasts. Here’s how and why you should create your own. Why start a podcast? The main reason for launching a podcast is to position yourself as an expert in your field of interest. A podcast is a great way to build confidence and show your potential customers know what you mean. At the end of the day the podcasts are great marketing tool, with the ultimate goal to more customers for you. No matter who was in your industry – you can use podcasts to educate and inform your customers and prospects on topics related to your industry. For example, if you are a web designer, you can start a podcast where you talk about factors involved in development that can be used or a website profitable. If you’re a marketer, you can start a podcast to share marketing advice. How to start your own podcast PodcastIn reality no more than one or more audio tracks you’ve recorded is attached to a specially formatted RSS feed. Here are the steps to create your own podcast: 1. Comes with one or more topics for your podcast that you can write / speak with authority. 2. Buying a microphone to your computer. Of any kind will do. 3. Download Audacity (an audio recording equipment free) if you want to record your own voice for your podcast. 4. If you prefer another person VoiceOver if you or your podcast in a short time you can find someone in Voices. com. I chose to use voice over specialists Voices Australia. com to record our podcast. His name is Justin and he did a great job. 5. Save your podcast and save it as MP3 files or send your script your podcast voice over specialists. 6. Now, you must create an RSS feed for your podcast. RSS feed for podcasts similar to blog’s RSS Feed – this is a simple way to make a detailed list of your podcast in a single XML file. Apple has created the main guidelines for creating an RSS feed for your podcast, you can read here. If you’re stuck, you can see the content to our RSS XML podcast feed here. 7. RSS feeds and download MP3 files to public folders on your website. 8. Go to the podcast in iTunes and click on “Submit a Podcast link. Type the URL into your podcast RSS file and follow the instructions. As you can see, there are few hours of work involved in creating podcasts using the method I described above, but it was valuable to the end.